Sunday, March 30, 2008

Exercise 4...


Akanda:

•I really like the use of the crown - adds class
•the use of grey relates to the "silver jewellery"
•The bold, crisp font - looks clean and sophisticated


Gabriella:

•The use of colour is fresh, contemporary and ciche!
•The curly font is curved and really suits the company slogan - just looks casual and cute - really a place i'd go check out for new and simple and pretty jewellery for a girl.
• and the cursive font for the slogan adds a sense of style and class that may not have been captured in the logo!


Jensen:

•black and white colour - very crisp and bold
•the use of font - very bold as well!
•the fact there is no logo - it is just the name - makes it seem as prestigious - which it really is! (which contradicts what i said about myer... but really i think DJ's is more prestigious - even thought i prefer shopping in myer....dj's just seems to upper class...and maybe because i never had a DJ's anywhere near me while i was growing up just grace bros. i just have a preference to the familiar!....which is odd cause that was the same with target...but know i love target and not kmart...weird? i dunno! - maybe when i went in target i preferred the range...where in DJ's i thought it was a dull hole filled with over priced bleh that i didn't appreciate at the time...?!?!?!?!?)

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